You can very well like Godard, and "Goodbye to Language" and still find this absolutely pretentious and meaningless. To me, in this "work" ( or "book" if you want to call it, it's definitely not a "movie") the substance does not justify the framework.
I looked at my watch trying to figure out how much longer I'd have to sit through, and realized we're 9 minutes into the movie! NINE!!! I left the theatre after 40 minutes realizing I can find better things to do in the next 45 minutes.
Review of The Image Book
