Side Effects (I) (2005)
7/10
Selling the Soul to the Devil
4 December 2011
Karly Hert (Katherine Heigl) is hired by the Braden-Andrews to work as pharmaceutical sales representative persuading doctors to prescribe drugs from Braden-Andrews. Karly feels a moral dilemma with her unethical job, but is seduced by the salary, car, bonus and benefits offered by the corporation.

When Karly meets her former rep Zach Danner (Lucian McAfee), they fall in love with each other. Karly gives a schedule of six months to quit her job and she decides to be honest with the physicians. The result increases the market share of Braden-Andrews and Karly is promoted; receives a BMW as an upgrade; and lives a conflictive situation.

When the anti-depressive Vivexx is approved by FDA, Karly finds that there are medical reports showing lever issues hidden by the industry. Karly is nominated by Braden-Adrews to the award Industry Rep of the Year and she needs to take a decision.

"Side Effects" is a low-budget movie about the American pharmaceutical industry that moves billions of dollars per year and occasionally hides side effects of some medicines using unethical doctors that are bribed to prescribe their medicines. Coincidently I saw "Love and Other Drugs" yesterday that has many similar situations.

The plot romantically and ethically speaking gives a good message about the corrupted system. However, it is hard to believe on the story of Karly Hert, a young woman that climbs socially selling her soul to the Devil, and seeks redemption reporting the truth about a new medicine on the day that she reaches the top of her career with dedication.

Both Karly and Zach have consciously worked in the pharmaceutical industry aware of how the system works, and Karly has paid her bills and Zach has raised his savings for his dreams using the industry. Therefore, she is totally disloyal with her employer and her last attitude is a total betrayal. Therefore she was also extremely unethical in her behavior exposing the inside information that she had the way she does. Does the end justify the means? My vote is seven.

Title (Brazil): "Efeitos Colaterais" ("Side Effects")
6 out of 8 found this helpful. Was this review helpful? Sign in to vote.
Permalink

Recently Viewed