The song features Trinidadian rapper and label-mate Nicki Minaj, and is the album's lead single.
The song was produced by OFM production team J-Remy and Bobby Bass.
It was released to US radio stations and as a digital download to iTunes on 3 August 2010.
The title is a reference to the 2012 phenomenon.
Robert Copsey from Digital Spy gave an average review for the song, rating the song with 3 stars (out of 5).