Nike's Big Bet (2021) Poster

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4/10
Biased damage limitation for Salazar and Nike. More Nike advertisement/product placement than documentary.
Goatlips18 May 2022
Was this 'documentary' actually a Nike advert?

It didn't dare say anything beyond what Salazar was found guilty of. Most of the participants were Salazar apologists, especially Malcolm Gladwell who went full-blown cheerleader for him, basically saying the only thing Salazar was guilty of was pushing the legal boundaries because he was a dedicated winner.

The last half hour was an advertisement for the Nike Vaporfly shoe (not even mentioning similar energy return shoes, like Adidas's AdiZero Pro, etc).

The entire Oregon Project was a drugs cheating programme, and how to avoid detection - that's what the USA is a world leader at. Russia are absolute cavemen at cheating compared. >90% of athletes have to cheat to make a living, as the rewards are too great and the chances of getting caught, and the punishment, too low. It's well-known any idiot can avoid testing positive. The USA has the best medical knowledge and funding - so obviously their athletes benefit from drugs cheating more than the other notorious offenders: Russia, Jamaica, China, Kenya, and the Netherlands, etc - they're all peasants from the dark ages in comparison.

It never once mentioned Chris Whetstine, a whistle-blower who worked with Salazar, who was assaulted by a Nike enforcer to attempt to keep him quiet.

Terrible 'documentary', which seemed more like a paid-for Nike presentation for the purpose of damage-limitation of Salazar and their company.

It also served as continuous Nike product-placement - although that had little affect on me, as I know from experience Adidas make far better shoes, plus I wouldn't want my money going to Michael Vick (who they re-signed after he'd served time for torturing and killing dogs).

4/10, as it was otherwise quite well-made.
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