Olallo Rubio used to be a DJ on Mexico City radio just like Alejandro González Iñárritu before him. But while González Iñárritu was innovative and introduced a whole new style to Mexican radio, Olallo was simply a me-too who was just in love with his own voice.
Now Olallo wants to become a movie director (too) so he went out and asked a number of shallow questions to some random people in the US and Mexico and obviously nothing worthy came out of it, just a hodge podge of trivial and frivolous nothingness. But the eternal egomaniac nevertheless tried to make a movie out of all that worthless footage and if you see it you'll regret it.