WKRP in Cincinnati (TV Series)

Pilot: Part 1 (1978)

Gordon Jump: Arthur Carlson

Photos 

Quotes 

• Andy Travis : Mrs. Carlson, rock and roll is where the money is.

  Lillian Carlson : How much money?

  Andy Travis : Well, I think we can break even the first year, the second year I think...

  Lillian Carlson : Second year? I'm talking about now!

  Andy Travis : Well, these things take time, ma'am. We break even the first year, the second year we clear maybe eight hundred thousand after taxes...

  Lillian Carlson : Too little and too late!

  Arthur Carlson : Too little? Mama, that eight hundred thousand is *profits*, not losses!

  Lillian Carlson : I can sell the station for five times that amount right now! I want a faster turnaround!

  Andy Travis : Ma'am, well, I hate to say it, but I... I personally cannot work that way. I guess I am fired.

  Arthur Carlson : No, wait a minute! Mama look, you've been on my back for years to turn a profit here. Now when I'm finally getting started, you want to dump the station! Let me tell you something, if he goes, I go!

  Lillian Carlson : What?

  Arthur Carlson : That's what I said!

  Lillian Carlson : Arthur, you've never spoken to me that way before!

  Arthur Carlson : Yeah, well. Uh, do you like it?

  Lillian Carlson : I hate it! But it's the first time I've seen any sign of backbone in you.

• Herb Tarlek : Andy, gosh darnit, I like it. I've seen them come and go, but you're the best.

  Les Nessman : I'm with you a hundred percent, Andy.

  Arthur Carlson : [rushing into the room]  Herb! Les! Follow me! Travis, you're fired!

  Herb Tarlek : [as Herb and Les rush out of the room following Mr. Carlson]  Good move, Big Guy.

  Les Nessman : [turning around to face Andy before leaving the room]  I knew you wouldn't last!

• Arthur Carlson : [after Andy talks about possible changes at the station to make money]  These changes... they wouldn't necessitate the playing of rock 'n' roll music, would they.

  Andy Travis : Possibly.

  Arthur Carlson : [about Mother Carlson, after Andy leaves the office]  Dear God. She's gonna kill us all.