Sports brand Le Coq Sportif has partnered with Mail Call cycling couriers in an execution designed to promote the brand’s sponsorship of the race. Le Coq Sportif is sponsoring the coveted yellow leader’s jersey and 25 cycle couriers in Sydney and 5 in Melbourne will wear the top for the duration of the event, which begins on the 30th June.
The race goes on for 21 days, covering 20 stages. The activation, created by Magnum PR, will see the couriers visit around 1000 locations a day.
Le Tour de France riders cover an average distance of 3,479kms over the duration of the race, riding for six hours a day, whereas the couriers will spend at least eight hours on their bikes each day, travelling an average distance of 2,037kms in 21 days.
The race goes on for 21 days, covering 20 stages. The activation, created by Magnum PR, will see the couriers visit around 1000 locations a day.
Le Tour de France riders cover an average distance of 3,479kms over the duration of the race, riding for six hours a day, whereas the couriers will spend at least eight hours on their bikes each day, travelling an average distance of 2,037kms in 21 days.
- 6/27/2012
- by Cathie McGinn
- Encore Magazine
Two catfights, one "murder", one heck of a revelation and an overdose all under an hour. If you don't think Melrose was crazy tonight then I need your Primetime Soap Viewer membership card. Asap!!!! I'm serious. I am collecting nonbelievers' memberships, because they don't know MP crazy if it stabbed them in the back and left them to die. Rant over. Now onto the recap…
The Set Up
Everyone is having some loving at 4616 Melrose Place. Except Ella that is.
She is upset that Jonah hasn't returned her calls or texts and she really wants to apologize to him for backstabbing him on the music video credit. Lauren ponders why would Ella be so upset about someone being mad at her, since Ella is prone to piss people off. Ella says that Jonah was the only person who got her. Lauren sees clear through this and tells Ella that Jonah...
The Set Up
Everyone is having some loving at 4616 Melrose Place. Except Ella that is.
She is upset that Jonah hasn't returned her calls or texts and she really wants to apologize to him for backstabbing him on the music video credit. Lauren ponders why would Ella be so upset about someone being mad at her, since Ella is prone to piss people off. Ella says that Jonah was the only person who got her. Lauren sees clear through this and tells Ella that Jonah...
- 12/9/2009
- by Mark O. Estes
- TVovermind.com
Did anyone think that Melrose finally ramped up the volume on the crazy last night? Well, I sure as hell did! We had a psychotic ex-boyfriend/brother, backstabbing friends, scheming fathers and scheming sons, and the search for what is slowly becoming the Holy Grail for our beloved Amanda Woodward. No not the item that she is looking for, but the reason behind her canoodling with Sydney Andrews in keeping said item. What in God's name could prompt Amanda trust Sydney of all people? I still have scientists and other scientific working on that paradox as we speak. Until we find that answer, how about that recap? Update: I Bet I found that answer!!!! Read after the recap!!!!!
The Set Up
Everyone in La is either getting some lovin', about to get some lovin, or is about to postpone the lovin'. David and Lauren return home from a concert date,...
The Set Up
Everyone in La is either getting some lovin', about to get some lovin, or is about to postpone the lovin'. David and Lauren return home from a concert date,...
- 12/3/2009
- by Mark O. Estes
- TVovermind.com
Now let's mosey on down to Melrose Place where childish antics are a thing of the past for these tantalizing tenants as they now have to deal with either being a murderer, an accessory to a murder, a prostitute, or certifiable compared to high school drama. Being a grown up is hard work these days, but the residents of MP are pros as we will see during sweeps. So let's get started!
Money Can't Buy It. Oh, Really?!
When a Wpk client O.D's on drugs, Caleb orders for PR damage control and has Ella be his right hand man. When Caleb reveals that the client is at Ula Medical, Ella knows that she has a surefire win in this debacle since Lauren is a doctor there. When Ella arrives, she checks to see if the guy is Ok and if he has any type of medical allergies. She also...
Money Can't Buy It. Oh, Really?!
When a Wpk client O.D's on drugs, Caleb orders for PR damage control and has Ella be his right hand man. When Caleb reveals that the client is at Ula Medical, Ella knows that she has a surefire win in this debacle since Lauren is a doctor there. When Ella arrives, she checks to see if the guy is Ok and if he has any type of medical allergies. She also...
- 11/4/2009
- by Mark O. Estes
- TVovermind.com
Curious to know what frightful films and devilish discs will be available to view in the privacy of your own digital dungeon this week? Fango's got you covered.
Below the jump you'll find the full list of titles arriving in-stores this Tuesday, September 29, 2009 in our weekly version of the famous Fangoria Chopping List. There's a good bounty to be had, so start making your own chopping list now!
Note: Clickable links lead to Amazon.com
42Nd Street Forever Volume 5: The Alamo Drafthouse Edition (special edition): Synapse
Welcome To The Alamo Drafthouse Cinema, the most awesome post-modern hot spot for exploitation movie revival, deep in the heart of Texas! Home to world-famous events such as The Quentin Tarantino Film Fest, Fantastic Fest and Butt-Numb-A-Thon, the Alamo is one of the last places on earth where you can still see grindhouse classics such as The Devil Within Her and Mad Monkey Kung Fu.
Below the jump you'll find the full list of titles arriving in-stores this Tuesday, September 29, 2009 in our weekly version of the famous Fangoria Chopping List. There's a good bounty to be had, so start making your own chopping list now!
Note: Clickable links lead to Amazon.com
42Nd Street Forever Volume 5: The Alamo Drafthouse Edition (special edition): Synapse
Welcome To The Alamo Drafthouse Cinema, the most awesome post-modern hot spot for exploitation movie revival, deep in the heart of Texas! Home to world-famous events such as The Quentin Tarantino Film Fest, Fantastic Fest and Butt-Numb-A-Thon, the Alamo is one of the last places on earth where you can still see grindhouse classics such as The Devil Within Her and Mad Monkey Kung Fu.
- 9/27/2009
- by no-reply@fangoria.com (James Zahn)
- Fangoria
R. Lee Ermey, host of the History Channel's Mail Call, has signed a two-year deal with the network that will expand his presence on the air and online.
As part of the deal, Gunnery Sgt. Ermey -- a Golden Globe nominee for Full Metal Jacket whose recent credits include Fox's House and The Texas Chainsaw Massacre remake and prequel -- will work with History to develop new series and specials. He will also play a major role in the Web sites History.com and Military.History.com.
"It's such a rare combination to find a personality as large as R. Lee Ermey's is in the entertainment world while simultaneously being as credible and respected as he is in the world of the military and armed services," said Nancy Dubuc, the former A&E executive who became executive vp and GM of sister network History Channel in January. "He's going to have a presence broader than 'Mail Call' and be an original voice of" the History and Military History brands.
As part of the deal, Gunnery Sgt. Ermey -- a Golden Globe nominee for Full Metal Jacket whose recent credits include Fox's House and The Texas Chainsaw Massacre remake and prequel -- will work with History to develop new series and specials. He will also play a major role in the Web sites History.com and Military.History.com.
"It's such a rare combination to find a personality as large as R. Lee Ermey's is in the entertainment world while simultaneously being as credible and respected as he is in the world of the military and armed services," said Nancy Dubuc, the former A&E executive who became executive vp and GM of sister network History Channel in January. "He's going to have a presence broader than 'Mail Call' and be an original voice of" the History and Military History brands.
- 3/26/2007
- The Hollywood Reporter - Movie News
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