When this wacky $250K pitch hit the Shark Tank stage, even Robert Herjavec couldn’t help but call it “full of Bs.” And well, it kind of was, on the surface. The idea sounded more like a gag gift than a legit business plan. But plot twist: that same product’s now raking in a crazy $13.9M a year.

It’s the classic “don’t judge a pitch by its punchline” story. Turns out, behind all the laughs was a money-making machine no one saw coming.

A still from Shark Tank | Credits: ABC Birddogs went from “full of Bs” to $13.9M: Shark Tank’s wildest pitch wins big

Back in Shark Tank Season 9, Peter Baldwin and Chris Mason strutted in with gym shorts, a watermelon, and enough confidence to flood the tank. They asked for $250,000 for 1.5% of their company, Birddogs, a bold, comfort-first line of men’s gym shorts with built-in liners.