Walmart completes acquisition of smart TV maker Vizio
(Courtesy image)
Walmart says it has finalized its $2.3 billion acquisition of smart television maker Vizio, a move that is intended to help the retail giant further its connected TV advertising and data collection businesses.
The acquisition was finalized on Tuesday, months after officials at the Federal Trade Commission said they wanted more information about the merger. Walmart said the request was expected, and was moving forward with the acquisition; reports last month indicated the merger was expected to be completed between late November and early December.
In a statement on Tuesday, Walmart said the acquisition of Vizio and its smart TV operating system, called SmartCast, is intended to help the retailer “serve its customers in new ways to enhance their shopping journeys” and “bring to market new and differentiated ways for advertisers to meaningfully connect with customers at scale and boost product discovery, helping brands achieve greater impact from their advertising investments with Walmart Connect,...
Walmart says it has finalized its $2.3 billion acquisition of smart television maker Vizio, a move that is intended to help the retail giant further its connected TV advertising and data collection businesses.
The acquisition was finalized on Tuesday, months after officials at the Federal Trade Commission said they wanted more information about the merger. Walmart said the request was expected, and was moving forward with the acquisition; reports last month indicated the merger was expected to be completed between late November and early December.
In a statement on Tuesday, Walmart said the acquisition of Vizio and its smart TV operating system, called SmartCast, is intended to help the retailer “serve its customers in new ways to enhance their shopping journeys” and “bring to market new and differentiated ways for advertisers to meaningfully connect with customers at scale and boost product discovery, helping brands achieve greater impact from their advertising investments with Walmart Connect,...
- 12/3/2024
- by Matthew Keys
- The Desk
Similar News
Netflix’s Ben Kelly Exiting Unscripted Series Role In The UK After Six Years
- 5/16/2025
- by Jesse Whittock
- Deadline Film + TV
Netflix Turned Viacom’s Brightest Gem Starring Ariana Grande and Elizabeth Gillies Into a Joyless Disaster
- 5/16/2025
- by Jhelum Mehta
- FandomWire
Bridgerton To Million Dollar Secret: Every Netflix Show Renewed For More Seasons & Upcoming New Additions
- 5/16/2025
- by Meenal Chathli
- KoiMoi
Netflix’s Love, Death &Robots Volume 4 Scores Big On Rotten Tomatoes – Is It The Best Season Yet?
- 5/16/2025
- by Pranshu Awasthi
- KoiMoi
Hit 3 Worldwide Box Office Day 15: Needs Less Than 5 Crores To Become Nani’s No.1 Grosser!
- 5/16/2025
- by Shalmesh More
- KoiMoi
Michael B. Jordan Is Living His Best Life While P Diddy Drags His Name Into Trial For Affair With Cassie Ventura
- 5/16/2025
- by Siddhika Prajapati
- FandomWire
The Odyssey | Christopher Nolan shooting the entire epic on IMAX film cameras
- 5/16/2025
- by Ryan Lambie
- Film Stories
‘Jeopardy!’ Thursday May 15 Recap: Bartender Edges Out Engineers After Risky Final Wager Backfires
- 5/16/2025
- by Riley Avery
- MemorableTV
Will Forte, Colin Jost, Kumail Nanjiani Join Nate Bargatze in Comedy ‘The Breadwinner’ (Exclusive)
- 5/15/2025
- by Borys Kit
- The Hollywood Reporter - Movie News
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.