Peacock to offer “Madden NFL Cast” on December 21
(Courtesy image, Graphic by The Desk)
The trend of presenting alternate National Football League (NFL) telecasts will continue next month when Comcast’s NBC Universal and Peacock get in on the action.
On December 21, NBC Sports will produce an alternate broadcast of its match-up between the Houston Texans and the Kansas City Chiefs that will stream on Peacock. The broadcast, called the “EA Sports Madden NFL Cast,” will blend video game elements into live action, and promises to be “an immersive, data-powered live football experience that injects Madden NFL’s unique brand elements as animated overlays.”
The alternate telecast comes amid similar experiments by Paramount Global and the Walt Disney Company, which have reimagined on-field action happening in real-time through the use of computer animation. On December 9, Disney will produce an alternate football broadcast featuring characters from “The Simpsons” during its match-up between the Cincinnati Bengals and the Dallas Cowboys.
The trend of presenting alternate National Football League (NFL) telecasts will continue next month when Comcast’s NBC Universal and Peacock get in on the action.
On December 21, NBC Sports will produce an alternate broadcast of its match-up between the Houston Texans and the Kansas City Chiefs that will stream on Peacock. The broadcast, called the “EA Sports Madden NFL Cast,” will blend video game elements into live action, and promises to be “an immersive, data-powered live football experience that injects Madden NFL’s unique brand elements as animated overlays.”
The alternate telecast comes amid similar experiments by Paramount Global and the Walt Disney Company, which have reimagined on-field action happening in real-time through the use of computer animation. On December 9, Disney will produce an alternate football broadcast featuring characters from “The Simpsons” during its match-up between the Cincinnati Bengals and the Dallas Cowboys.
- 29/11/2024
- di Matthew Keys
- The Desk
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