The BBC, like most major media organizations in 2020, is betting big on digital, with new plans afoot to energize the growth of the U.K. public broadcaster’s primary digital hub and catch-up service, iPlayer.

Chief content officer Charlotte Moore is restructuring the Beeb’s television division accordingly around a new iPlayer-focused strategy, which is coupled with plans to scrap channel controller positions and empower the broadcaster’s genre chiefs.

By doing so, the broadcaster will become less focused on whether a potential show is a BBC One or BBC Two series, and place more emphasis around its content and...