"Oh, hi Mark!" A24 has unveiled the first trailer for the film The Disaster Artist, a fictional account of the making of the "best worst movie ever made" - The Room, as directed by Tommy Wiseau. The film stars James Franco, who also directs, as Tommy Wiseau, the awkward mastermind behind this disaster of a movie. This first trailer focuses entirely on one scene and Wiseau's attempts to perform the line properly. The impressive ensemble includes Seth Rogen, Alison Brie, Zoey Deutch, Zac Efron, Dave Franco, Bryan Cranston, Kristen Bell, Eliza Coupe, Josh Hutcherson, Sharon Stone, Adam Scott, Jason Mantzoukas, Kate Upton, Christopher Mintz-Plasse, Ari Graynor, with an appearance by Judd Apatow. Whew, what a cast. I've got a good feeling this is going to be something special, perhaps as good as Burton's Ed Wood (also about the making of a "worst film"). This first premiered at the SXSW Film Festival.