Iwan Rheon, who most of us have come to know as Ramsay Bolton on Game of Thrones, has landed the lead in ABC's upcoming production of Marvel's Inhumans.

Inhumans not only has a straight-to-series order for next fall but will premiere exclusively in Imax theaters for a two-week window in September prior to the network run. This show is expected to be that big.

Rheon will play Maximus brother to Black Bolt, who believes the Inhumans are the superior race on earth.

Inhumans explore the never-before-told epic adventure of Black Bolt and the royal family.

In the series, Maximus is a clever and charming Inhuman that is fiercely devoted to the people of Attilan, especially his brother, the King – although he harbors an intense desire to wear the crown himself.

“Iwan’s ability to be charming, roguish, and still completely unexpectedly dangerous were all the different sides we needed to bring the character to life.