The stakes of the original 1996 “Space Jam” were always silly: To keep the beloved Looney Tunes out of the clutches of an uninspired alien businessman who wanted to use their visage to trump up his failing amusement park, the tribe enlisted Michael Jordan to play a space-set basketball game to earn their freedom. That concept is strange enough (though not strange enough to keep the film from making over $250 million at the box office and capturing the hearts and minds of an entire generation of kids); even stranger was that this blatantly commercial film was about the dangers of, well, commercialization. Free the Tunes from a life of corporate servitude by sticking them inside a ridiculous blockbuster designed to sell merchandise for a major entertainment conglomerate and one of the biggest sports franchises in the world? Oh, the irony.
That it took 25 years for Warner Bros. to cook up a...
That it took 25 years for Warner Bros. to cook up a...
- 7/14/2021
- by Kate Erbland
- Indiewire
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