Ron Burkle’s Yucaipa Acquires Stake in Steinberg Sports and Entertainment Agency (Exclusive)
Ron Burkle’s Yucaipa Companies has taken a significant equity stake in Steinberg Sports and Entertainment, the athlete representation and marketing firm headed by superagents Leigh Steinberg and Chris Cabott.
Steinberg Sports intends to use the resources from Yucaipa to expand the scope of its content production as well as its marketing operations and business development initiatives. The goal is for Steinberg Sports to tap into Yucaipa’s network of companies to fuel additional growth. Steinberg and Cabott will remain chairman and CEO, respectively, of Steinberg Sports.
Burkle will join Steinberg Sports as a partner. He has bought out the stakes of the private equity shareholders who helped Steinberg relaunch the business about 10 years ago. At present the primary owners of Steinberg Sports and Entertainment are Steinberg, Cabott and Burkle.
Yucaipa in recent years has set investment partnerships with entertainment-related firms, including touring powerhouse Artist Group International, Rick Yorn’s Lbi Entertainment,...
Steinberg Sports intends to use the resources from Yucaipa to expand the scope of its content production as well as its marketing operations and business development initiatives. The goal is for Steinberg Sports to tap into Yucaipa’s network of companies to fuel additional growth. Steinberg and Cabott will remain chairman and CEO, respectively, of Steinberg Sports.
Burkle will join Steinberg Sports as a partner. He has bought out the stakes of the private equity shareholders who helped Steinberg relaunch the business about 10 years ago. At present the primary owners of Steinberg Sports and Entertainment are Steinberg, Cabott and Burkle.
Yucaipa in recent years has set investment partnerships with entertainment-related firms, including touring powerhouse Artist Group International, Rick Yorn’s Lbi Entertainment,...
- 17/2/2021
- por Cynthia Littleton
- Variety Film + TV
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