Bilal Lashari’s “The Legend of Maula Jatt,” Pakistan’s highest grossing film of all time, is getting an unprecedented theatrical rerelease in key international markets.
South Asian films have almost never had theatrical rereleases due to satellite and streaming rights being assigned post the standard window after their theatrical releases.
Six months after its theatrical debut, “The Legend of Maula Jatt” will rerelease across 15 sites in the U.K., seven sites in the U.S. and two sites in the U.A.E. on April 21, in the Eid holiday frame.
To date, the film has amassed $13.8 million worldwide on 500 screens, making it the highest grossing Pakistan-made and Punjabi-language film to date and the top South Asian film in the U.K. from 2018 to 2022. It grossed more than five times Pakistan’s previous box office champion, “Jawani Phir Nahi Ani 2.”
Additionally, producer Brian Adler, also known for visual effects for “Avengers: Endgame,...
South Asian films have almost never had theatrical rereleases due to satellite and streaming rights being assigned post the standard window after their theatrical releases.
Six months after its theatrical debut, “The Legend of Maula Jatt” will rerelease across 15 sites in the U.K., seven sites in the U.S. and two sites in the U.A.E. on April 21, in the Eid holiday frame.
To date, the film has amassed $13.8 million worldwide on 500 screens, making it the highest grossing Pakistan-made and Punjabi-language film to date and the top South Asian film in the U.K. from 2018 to 2022. It grossed more than five times Pakistan’s previous box office champion, “Jawani Phir Nahi Ani 2.”
Additionally, producer Brian Adler, also known for visual effects for “Avengers: Endgame,...
- 4/19/2023
- by Naman Ramachandran
- Variety Film + TV
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