It was a magnificent movie weekend. Barbie, Oppenheimer, Sound of Freedom. All hits, a blowout!
So what else have you got?
The question sounds obnoxious, like its near-cousin, the always infuriating: “What have you done for me lately?”
But it’s an honest query, and an important one for a strike-bound, streaming-bent, pandemic-emergent industry that is still in need of revival.
The record-breaking weekend is a wonderful tonic, a welcome reminder that the audience, given half a chance, is still willing. But one weekend, even with the anticipated hold-over business from its hits, doesn’t mean a return to health.
That requires yet more watchable movies, lots of them, preferably offered in quick succession, while the viewers are showing an appetite. And those won’t be easy to come by in a Hollywood that has been shut down by dual strikes — raising the prospect of potential scheduling delays — and is...
So what else have you got?
The question sounds obnoxious, like its near-cousin, the always infuriating: “What have you done for me lately?”
But it’s an honest query, and an important one for a strike-bound, streaming-bent, pandemic-emergent industry that is still in need of revival.
The record-breaking weekend is a wonderful tonic, a welcome reminder that the audience, given half a chance, is still willing. But one weekend, even with the anticipated hold-over business from its hits, doesn’t mean a return to health.
That requires yet more watchable movies, lots of them, preferably offered in quick succession, while the viewers are showing an appetite. And those won’t be easy to come by in a Hollywood that has been shut down by dual strikes — raising the prospect of potential scheduling delays — and is...
- 7/24/2023
- by Michael Cieply
- Deadline Film + TV
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