The composer/lyricist, Robert Moehl, was a senior creative director at Wells, Rich, Greene.
Madison Avenue, the subliminal musical made its debut at the Nat
Horne Theatre in 1984.
The musical also played at Paulsson's Café NYC, the
Water Rats Theatre in London, Giordano's Dinner Theatre in
Boston in 1990 and the Lone Star Theatre in New York City in
1992. Many thanks to all the cast and staff who have participated
in its productions.
Paul Streitz worked for many Madison Avenue advertising agencies such as JWT, Y&R, DDB, BBD&O and Grey Advertising.
Paul Streitz and Robert Moehl met when the both worked and Doyle Dane Bernbach.