Giovanni Iuliani is joined in his pitch by friends from the Montréal sideshow/variety troupe the Blue Mushroom Sirkus Psyshow. Iuliani had appeared with them in the sideshow act during the 2010 season of the old-fashioned traveling carnival revival Carnivàle Lune Bleue, which was held in Bromont, Québec. After the Carnivàle wrapped up, three members of the sideshow formed the Blue Mushroom troupe, to which Iuliani has been a spiritual godfather.