Why Is Everyone Talking About "Fallout"

I like when some dubiou entreprenores nobody heard of, from a no name company, come with the bright idea " Let's say that THEY want that" but , of course no one asked that or demand that crap they are selling. The same in movie industry. They show us titles like "the ascension of X actor" which is not an ascension at all, it's just a mediocre actor that Hollywood pays to be hyped and so on. Pathetic! The same with this one, "why everyone is talking about Fallout". Well, as I said, nobody is talking about Fallout, not even about the games. Fallout 3 was a good game, back in those times but, as they did with Halo (which it was just a crappy game at best), they will try with this one. History repeats when idiots don't get it right.