Thu, Aug 26, 2021
Dawn reveals to her massive social media following of 5 million followers that everything she portrays is a lie. In this one to three min monologue she uploads, she reveals that she works a dead end part time job at Sephora, doesn't do her own makeup (her co worker Shana is the creative genius), is trying to pay off her exuberantly high student debt of $75k for an art history degree she never used, lives with her mom and spends her paycheck renting out luxury apartments to keep up with the facade.
Thu, Aug 26, 2021
After the massive bomb that Dawn dropped on her page, she went viral for her confession and lost half her audience. Her Instagram following dropped down to 2.5 million followers and it's still dropping. Dawn uploads another monologue video, similar in length to the first, and she gets upset that everyone "cancelled" her for lying. She says it's the pressure of being online famous and real life broke, and only fellow online personalities would understand. She lashes out at her so called online family and deletes everything off her social media.
Thu, Aug 26, 2021
After a few months of silence, Dawn's social media following is now down to 1 million followers. They stay in hopes she'll post more viral drama, especially after wiping the slate clean and deleting every piece of content she's ever posted. Not to mention un-following everyone. In Dawn's final post (series finale), she explains that she's done being fake. She's going to live her life as truthfully as possible, which means getting a full time job at an art gallery to put her history degree to use, start paying off her debt, moving out of her moms place and staying offline for the foreseeable future. She thanks whatever remaining fans she has left and asks them to un-follow her, since she will no longer post content.