Before 1979, and aids - one of the biggest fights GLBT had to fight was ignited by Anita Bryant - who at the time was the spokesperson for the Florida Citrus Growers association.
Most people who do remember Ms. Bryant, remember her as that smiling, southern white-toothed 'wholesome', white-bread singer singing; 'come to a Florida sunshine tree...,' and the virtues of ...oranges.
In 1977, a battle was fought in Dade County, Fl. that was about preventing discrimination based on sexual preference. AT the front of this battle, was Ms. Bryant - and her husband (with STRONG backing from Jerry Fallwell's Moral Majority), who launched a fight in Dade County to 'protect' the good citizens of Dade County from the evil 'ho-mo sex-u-als,' and their evil plot to 'corrupt' the innocent (mostly young children).
In this short, writer Fenton Johnson and director Jay Rosenblatt string videos of Ms. Bryant - starting with that Orange juice 'image' and devolving into the subsequent battle, ending with it's outcome both in terms of what the fight did for gay rights (empowered and consolidated it), and what it did to Ms. Bryant's marriage (failed), and career (failed - twice declaring bankruptcy).
The images of Ms. Bryant - all of them of her with her dark hair, white teeth, beaming, toothy smile - take on ever-increasing menace as the story of what was happening in Dade County progressed.
This whole sordid episode is summarised in the (long) narration Fenton Johnson gives towards the end - in which he said that, while Ms. Bryant might have won the battle (the provision to protect gay rights failed), but lost the war.