Two country men discuss the prospect of forming a partnership to sell their home-made pies, at a time during the Great Depression when some men were selling apples on the street.
Since the pies are only 10 cents each, they're hardly discussing big business--even though they talk of merging their pie business. All the while, one of them is sampling the other's pies and then pulling a fast one (money-wise) on his friend.
Their argument starts out with "This town ain't big enough for both of us," which leads to talk of their merging and calling it "The Great American Pie Company, Inc." This may have played well at the time, but it's hard to work up any real enthusiasm as a worthwhile short subject.