Joe's Apt.

MTV used to show this little gem during commercial breaks. It's just a silly story of all the roaches that live witha 20 something named Joe. Cleverly executed, this one still holds up almost 10 years later. This short paved the way for the popular long-form commercial that was done to death in the late 1990's. This little show is an example of the innovativeness that MTV has lost in their bid for more money and the pop generation. They used to have more left of center stuff; now it's all commerical pop.