Renee Young(I)
- Additional Crew
- Producer
Renee Young brings to Rubenstein more than fifteen years experience in
a leadership role in the conceptualization, development and execution
of public relations strategies, marketing campaigns, brand positioning
and crisis management for entertainment, medical, publishing and
advertising clients and consumer-oriented products. Her reputation for
results-oriented public relations campaigns reflect the
resourcefulness, resiliency and reliability that are synonymous with
her work ethic.
Prior to Rubenstein, Renee was Vice-President, CBS Daytime Publicity, where she was critical to CBS's history making 15-year dominance of the Nielsen ratings. Her responsibilities to the #1-rated network in daytime television include the direction of all overall media campaigns, marketing strategies, industry positioning, image branding, and crisis management for "The Price Is Right," "The Young and The Restless," "The Bold and The Beautiful," "As The World Turns," "Guiding Light," "The CBS Daytime Emmy Awards," "The Price Is Right Prime Time Specials" as well as numerous other prime-time specials.
Highlights of her tenure at CBS include campaigns launching the first-ever Spanish language broadcast of a network drama series, ground-breaking socially-conscious storyline initiatives with the Center For Disease Control and key national charitable organizations, the development and launch of the CBS.Com website, and marketing programs with Target Stores, Glade, Sears, Arista Records, HarperCollins, Puerto Rico Tourism Board, Harrah's, Teen Magazine and People En Espanol. She also was instrumental in the development of partnership opportunities between CBS Daytime and the Viacom family including MTV, VH-1, Black Entertainment Television and TNN. Prior to CBS, Renee worked for Rubenstein Public Relations where she represented Messner, Vetere Berger Advertising, IVF Fertility Clinic, Sfuzi restaurant Group and the Hapworth Medical Clinic. As a free-lance publicist, she represented HarperCollins, St. Martin's Press and The Humane Society.
Renee holds a BA from Hunter College and is the New York chairperson of the Entertainment Publicist's Professional Society (EPPS). She has been a guest lecturer in public relations at the UCLA Extension Program and NYU School of Professional Studies.
Prior to Rubenstein, Renee was Vice-President, CBS Daytime Publicity, where she was critical to CBS's history making 15-year dominance of the Nielsen ratings. Her responsibilities to the #1-rated network in daytime television include the direction of all overall media campaigns, marketing strategies, industry positioning, image branding, and crisis management for "The Price Is Right," "The Young and The Restless," "The Bold and The Beautiful," "As The World Turns," "Guiding Light," "The CBS Daytime Emmy Awards," "The Price Is Right Prime Time Specials" as well as numerous other prime-time specials.
Highlights of her tenure at CBS include campaigns launching the first-ever Spanish language broadcast of a network drama series, ground-breaking socially-conscious storyline initiatives with the Center For Disease Control and key national charitable organizations, the development and launch of the CBS.Com website, and marketing programs with Target Stores, Glade, Sears, Arista Records, HarperCollins, Puerto Rico Tourism Board, Harrah's, Teen Magazine and People En Espanol. She also was instrumental in the development of partnership opportunities between CBS Daytime and the Viacom family including MTV, VH-1, Black Entertainment Television and TNN. Prior to CBS, Renee worked for Rubenstein Public Relations where she represented Messner, Vetere Berger Advertising, IVF Fertility Clinic, Sfuzi restaurant Group and the Hapworth Medical Clinic. As a free-lance publicist, she represented HarperCollins, St. Martin's Press and The Humane Society.
Renee holds a BA from Hunter College and is the New York chairperson of the Entertainment Publicist's Professional Society (EPPS). She has been a guest lecturer in public relations at the UCLA Extension Program and NYU School of Professional Studies.