Victoria’s Secret’s idea of the perfect body is Insane.
At least that’s what many took from V.S.’s latest ad campaign. The ads were intended to promote their supposedly perfect line of “Body” bras – which are available in sizes A to Ddd – but plastering the words “The Perfect Body" over a photo of impossibly skinny supermodels is easy to misinterpret.
Watch: This is how Victoria’s Secret casts their infamous fashion shows
Frances Black, a university student in the U.K., started a Change.org petition asking Victoria’s Secret to “Apologize for, and amend the irresponsible marketing of your new bra range ‘Body’.” More than 27,000 people have signed it.
Victoria's Secret - stop bodyshaming young women! #iamperfect Sign the petition here http://t.co/jB3049yIR1 pic.twitter.com/u6wgbxvhpf
— Frances Black (@FrancesNoir) October 29, 2014
“All this does is perpetuate low self-esteem among women who are made to feel that their bodies...
At least that’s what many took from V.S.’s latest ad campaign. The ads were intended to promote their supposedly perfect line of “Body” bras – which are available in sizes A to Ddd – but plastering the words “The Perfect Body" over a photo of impossibly skinny supermodels is easy to misinterpret.
Watch: This is how Victoria’s Secret casts their infamous fashion shows
Frances Black, a university student in the U.K., started a Change.org petition asking Victoria’s Secret to “Apologize for, and amend the irresponsible marketing of your new bra range ‘Body’.” More than 27,000 people have signed it.
Victoria's Secret - stop bodyshaming young women! #iamperfect Sign the petition here http://t.co/jB3049yIR1 pic.twitter.com/u6wgbxvhpf
— Frances Black (@FrancesNoir) October 29, 2014
“All this does is perpetuate low self-esteem among women who are made to feel that their bodies...
- 11/6/2014
- Entertainment Tonight
Victoria's Secret has a new secret. And it's not another line of sweatpants that scream "Pink!" on the butt. The company has quietly and discreetly changed its slogan for its Body by Victoria intimate wear collection after receiving major backlash for its original campaign. Instead of "The Perfect Body," the section on the website for the line of bras and underwear now has the tagline: "A Body for Every Body." Victoria's Secret made no officially announcement or comment regarding the backlash or the change in wording, and as noted by Buzzfeed, the posters in stores still read the original slogan. Only the website has the new tagline. Frances Black, a 22-year-old...
- 11/6/2014
- E! Online
Perpetuating body issues might be the trend this Fall.
What’s hot in Fashion this Fall? Body Shaming by...Everyone™.
“Everyone” is an exaggeration, yes – Calvin Klein, for one, has embraced plus size models – but so is pretending this is only now a trend now. It’s no secret the fashion industry has a long and problematic history of the body ideals they promote. Just this week, Walmart – hardly a major couturier, but still – labeled a section of their website “Fat Girl Costumes.”
Rate The Red Carpet Style: Are these looks hits or misses?
Now two more retailers have come under fire: First, Victoria’s Secret, for their “The Perfect ‘Body’” campaign. The “’Body’” in question is actually a type of bra – one that is available in sizes A-ddd – but slapping the phrase “The Perfect Body” on a photo of six-foot tall models with zero percent body fat is easy to misconstrue.
A Change...
What’s hot in Fashion this Fall? Body Shaming by...Everyone™.
“Everyone” is an exaggeration, yes – Calvin Klein, for one, has embraced plus size models – but so is pretending this is only now a trend now. It’s no secret the fashion industry has a long and problematic history of the body ideals they promote. Just this week, Walmart – hardly a major couturier, but still – labeled a section of their website “Fat Girl Costumes.”
Rate The Red Carpet Style: Are these looks hits or misses?
Now two more retailers have come under fire: First, Victoria’s Secret, for their “The Perfect ‘Body’” campaign. The “’Body’” in question is actually a type of bra – one that is available in sizes A-ddd – but slapping the phrase “The Perfect Body” on a photo of six-foot tall models with zero percent body fat is easy to misconstrue.
A Change...
- 10/30/2014
- Entertainment Tonight
Victoria’s Secret has come under fire after unveiling their new ‘Perfect Body’ campaign, with many accusing the famed lingerie brand of body shaming.
Victoria's Secret 'Perfect Body'
Victoria’s Secret recently launched a new campaign for their popular Body by Victoria line of bras, called ‘Perfect Body.’ The campaign uses 10 different models to advertise 10 different bra styles, together creating the ‘Perfect Body’ bra line.
Customers became enraged by the marketing campaign, saying that the campaign tells women around the world that only Victoria’s Secret Angels have perfect bodies.
What gives Victoria's Secret the right to say what a "perfect" body is?? Stop body shaming!! pic.twitter.com/m57SJ96mn1
— hb (@hannahmbooth) October 12, 2014
#IAmPerfect Movement
The campaign backlash inspired three women, Frances Black, Gabriella Kountourides and Laura Ferris to start a change.org petition asking that the company change their campaign and issue an apology.
“Victoria...
Victoria's Secret 'Perfect Body'
Victoria’s Secret recently launched a new campaign for their popular Body by Victoria line of bras, called ‘Perfect Body.’ The campaign uses 10 different models to advertise 10 different bra styles, together creating the ‘Perfect Body’ bra line.
Customers became enraged by the marketing campaign, saying that the campaign tells women around the world that only Victoria’s Secret Angels have perfect bodies.
What gives Victoria's Secret the right to say what a "perfect" body is?? Stop body shaming!! pic.twitter.com/m57SJ96mn1
— hb (@hannahmbooth) October 12, 2014
#IAmPerfect Movement
The campaign backlash inspired three women, Frances Black, Gabriella Kountourides and Laura Ferris to start a change.org petition asking that the company change their campaign and issue an apology.
“Victoria...
- 10/30/2014
- Uinterview
The Flea Theater (Jim Simpson, Artistic Director; Carol Ostrow, Producing Director) presents a Frances Black Production: Even Maybe Tammy (Or, a Cockamamie Bucket of Ruckus, conceived and directed by Christopher Bayes, written by Christopher Bayes and The Company, music by Alex Knox with Barret O?Brien, lyrics by Christopher Bayes and The Company, lighting design by Adrian Rooney, June 3-13 at The Flea Theater (41 White Street, New York, NY).
- 6/2/2009
- BroadwayWorld.com
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