Kevin Larney(I)
- Director
- Writer
- Producer
Kevin Larney is the founder of "Wildchat". Formerly known as Wildchat Sports, the brand name initially came from the radio show that Kevin was apart of when attending the University of New Hampshire. Growing up, he enjoying playing and watching sports in addition to going the movies. At a young age he wanted to work in the revenue generating side of the sports and media space,. When at the station his sophomore, he struggled to land an internship in the sports industry. With radio not being the primary resource of entertainment for college students, he documented the show and posted updates through social media and rebranded the show. He became fascinated with the intersection between art and sports during this time and found a niche of interest. Years later, he has interviewed idols in sports and entertainment for them to discuss their own success story. Different from other brands, the podcast is tied to a storyline of characters whose names are Patrick and Charlie. He used these characters as representation of what him and others go through when starting a brand but in his own style in interests (sports and arts). The cartoon will feature previous podcasts guests, advertise latest clothing items, and communicate the importance of mental health. The brand still pays tribute to the radio show to this day, which can be listened to WUNH 91.3FM.