Snapchat is ringing in spooky season with help from a few big-name creators. The social app has launched a series called Phantom House, which features Snap stars Sofie Dossi, Tony Talks, and Ezee.
Within the Snapchat app, Phantom House will be distributed across multiple formats. According to Marketing Dive, Phantom House viewers will be able to experience the series on the Chat, Camera, Stories, and Spotlight tabs. As Sofie, Tony, and Ezee use Snap tools to solve puzzles and escape the titular haunted house, ordinary users will gain access to their own themed effects. Snap’s Phantom House content includes custom Ar Lenses and a Spotlight Challenge.
Phantom House began with a series of vlog-style updates, in which the series’ three stars received invites to a mysterious and devilish location. As they enter the house (which only appears after Dossi locates it with a Snap filter), the show takes on...
Within the Snapchat app, Phantom House will be distributed across multiple formats. According to Marketing Dive, Phantom House viewers will be able to experience the series on the Chat, Camera, Stories, and Spotlight tabs. As Sofie, Tony, and Ezee use Snap tools to solve puzzles and escape the titular haunted house, ordinary users will gain access to their own themed effects. Snap’s Phantom House content includes custom Ar Lenses and a Spotlight Challenge.
Phantom House began with a series of vlog-style updates, in which the series’ three stars received invites to a mysterious and devilish location. As they enter the house (which only appears after Dossi locates it with a Snap filter), the show takes on...
- 10/12/2023
- by Sam Gutelle
- Tubefilter.com
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