Us and Hong Kong producers joined by European distributor.
Independent filmmakers and distributors must change with their audience and embrace new platforms such as Amazon Prime and Netflix, according to Michael Weber, managing director of German sales agency The Match Factory.
Speaking on a panel titled “The Creative Thunder of Cinema” at the International Film Festival Rotterdam (Iffr), Weber said: “Ultimately, we want our movies to be seen by people. While I am very passionate about all of the films we sell, some of the films never make it to the cinema outside of festivals or, if they do make it to the cinema, they are often kicked out within a week by the bigger films.
“So if I sell to Netflix or to Amazon, it’s likely more people will see that movie. And companies like Amazon understand there is value to a cinematic experience. I wouldn’t say it’s all a bad thing.”
Weber...
Independent filmmakers and distributors must change with their audience and embrace new platforms such as Amazon Prime and Netflix, according to Michael Weber, managing director of German sales agency The Match Factory.
Speaking on a panel titled “The Creative Thunder of Cinema” at the International Film Festival Rotterdam (Iffr), Weber said: “Ultimately, we want our movies to be seen by people. While I am very passionate about all of the films we sell, some of the films never make it to the cinema outside of festivals or, if they do make it to the cinema, they are often kicked out within a week by the bigger films.
“So if I sell to Netflix or to Amazon, it’s likely more people will see that movie. And companies like Amazon understand there is value to a cinematic experience. I wouldn’t say it’s all a bad thing.”
Weber...
- 2/2/2016
- ScreenDaily
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